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Printed Pallet Wrap: Caters to More Than Just Your Wrapping Needs

A pallet wrap is a highly stretchable plastic film that is usually wrapped around a pallet. Ideally, this is meant to offer protection to palletized goods during transportation or storage. However, this is not the only way in which you can benefit from pallet wrapping. They also help to keep your goods intact and secure while at the same time being recyclable and cheaper than other wrapping options.

 

Even better, you can use printed pallet wrap for your packaging needs. This is similar to the normal pallet wrap in terms of functionality, only that it is customized by having it printed on. You can have appealing graphics imprinted on it including your company logo and an accompanying tag line. This is a great option if you want to make your product packaging more attractive and promote your brand.

 

Factors Affecting the Cost of Printed Pallet Wrap

Printed Pallet wrap tends to cost higher than the ordinary ones. This is because of the printing process involved. Here, the rolls of the film must first be unwound for printing and then wounded back together. This is both a lengthy and time-consuming process. Nonetheless, the following factors will determine how costly it will be for you to purchase printed pallet wrap.

 

• The thickness of the film being printed on-Initially, the pallet wrap has to be thick enough for it to be printed on, with a minimum limit of a 63 gauge thickness. The thickness used, however, may vary depending on the nature of the packaging. For example, heavy pallets and those with sharp corners and edges will require a thicker film. This will come at a higher cost than the thin ones.

• The color of the film to be printed on- Pallet wrapping films come in various colors among them being clear, white, and black. Depending on the logo at hand, some film colors might be harder to print on than others. This will as well affect the price of the film.

• The number of ink colors to be used- Pallet wrap printing has a four-color print maximum. Hence, not all colors will be visible on a logo with more than 4 colors. The more the colors to be printed, the higher the cost will be. Consumers can try and mitigate this cost by choosing a pallet wrap color that is also on the logo.

 

Benefits of Printed Pallet Wrap

In as much as the printed pallet wrap is more expensive compared to the plain ones, it also has more to offer. On top of load security and stability, here are some other benefits that you will get from the same.

 

• Visual Appeal- Unlike plain packaging, printed pallet wrap offers a greater visual appeal. The colors and graphics involved will improve the general aesthetic of the package. This will also help it to look more neat and professional.

• Brand Promotion- The printed pallet wrap also comes with advertising benefits. This is because, during transit and even storage, your logo is likely to get exposed to many people. This way, you will have raised awareness about your company and its services/products.

• Stand Out- When put next to ordinary packaging film, your package will definitely stand out from the rest. This makes it highly visible and is a great way to attract potential customers. It will also make it easy for you to identify your load in warehouses and trucking